Smartbank
Smartbank
(865) 325-5500
570 E Parkway, Gatlinburg, TN

Our Vision
Our vision is to build exceptional value for our brand and for our clients, communities, associates, and shareholders by delivering more than they think possible.

Our Mission
We build exceptional value for our CLIENTS by demonstrating incomparable care for their needs and increasing their financial wealth.

We build exceptional value in our COMMUNITIES by providing lasting solutions to their problems and protecting their greatest assets.

We build exceptional value for our ASSOCIATES by fostering a more fulfilling environment that respects individual needs, establishes high expectations and recognizes achievement.

We build exceptional value for our SHAREHOLDERS by managing growth and maximizing profitability, return on investment, stock value, dividends, and liquidity.

We've achieved this through the integrity and innovation of our associates and directors –
it's The SmartBank Way. Learn more.
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